The report said the Global TWS market will see a growth of 33% YoY in 2021
The global wireless Stereo (TWS) market is expected to foster 33% of the impressive year (yoy) in 2021, reaching 310 million units.
According to the estimated Global Running Market (TWS), the TWS market grew 78% YoY by 2020 even though the general economic downturn was triggered by a pandemic. The market beat estimates in 2020 to touch 233 million units.
When the Covid-19 situation has not subsided in many countries, the report said, hidden requests for TWS premium devices could not grow exponentially until the end of Q3 2021. Brands like Apple are expected to launch the next generation product of Q4 and. Low-end growth will continue to grow rapidly.
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Apple tops, but it doesn’t grow
TWS Global Market Trends
Global TWS market with brands. (Credit image: counterpoint)
In terms of brands, Apple dominates the market, but its part decreases steadily throughout the year and drops under one third of the TWS market.
This year, it will still be a leader who sells around 84 million units, but still loses a share of 4%.
Xiaomi and Samsung will follow Apple with shares similar to those in 2020, the report said.
Senior research analyst Liz Lee said, “The most anticipated is a new release of Apple, the first in two years. We hope it is one of the biggest drivers of TWS market growth from Q4 2021 to next year. Apple will maintain a strong market leadership based on the base Loyal customers, even though the part will definitely fall with competition that intensifies. “